Woman and Secrets

Selain itu, ada juga kuliah tamu mengenai Mass Customization yang dibawakan oleh Prof. Chew dari UTeM Malaysia. Mass Customization adalah konsep baru di industri yang sekarang sudah mulai populer. Di bawah ini adalah contoh-contoh mass customization

Keuntungan mass customization adalah customer intimacy yang tinggi, mengurangi waste karena teknologi yang digunakan akan menghasilkan produk yang lebih presisi, dan lain-lain. Namun, yang perlu diperhatikan ketika mengaplikasikan mass customiztion adalah, harus siap men-design sistem manufaktur, sistem produksi, supply chain, dan komponen lain di dalam perusahaan yang lebih terpadu dan advance
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Semua gambar bersumber dari Google

Perumusan Strategi Pemasaran Produk MUSICOOL Berdasarkan Hasil Riset Pasar dan

Analisa Perilaku Konsumen dan Distributor

Hilma Martha Ayu dan Maria Anityasari

Jurusan Teknik Industri

Fakultas Teknik Industri

Institut Teknologi Sepuluh Nopember (ITS) Surabaya

     In this paper, the writer tried to formulate the marketing strategy of Musicool product based on market research results and analysis of distributor and consumer's behavior. Musicool itself, is an hydrocarbon refrigerant product produced by PT Pertamina UP II. Just for information just in case you still have not known it yet, refrigerant is a substance that flow through the cooling system, the function is to absorb the hot temperature and move it to the other place, so the temperature inside the system is lowered. While hydrocarbon is one of the several types of hydrocarbon. Hydrocarbon claimed to be the most "safe" refrigerant. Because some characteristics of hydrocarbon are it has zero ozone depletion potential rate, and does not have global warming potential.

   But when the paper was written back in 2010, the writer said that the Musicool that expected to be the alternative substance to replace the other more harmful refrigerant substance, still not famous yet. It was caused by several things.
   So, the writer made the research in order to formulate the marketing strategy to help PT Pertamina UP II Plaju reach its objective. What the writer has done are looking for respondent, classify the respondent, identifiy the factor that influences them, and then do the markov chain to see which facktor is more important, do the survey, etc. The distributor respondents were five distibutors in Surabaya
        Currently, it is known that four of five distributors are still exist. It is known from their website, The website is still active and still list the Musicool in their product list. One of them is still unknown whether it is still operating or not. Because the website cannot be found.
      In the current condition, when searched for the information on the internet, there is no many information available for Musicool, in the news column in Google, the last update is from September 2016 where it informed about the making Musicool's technician community in Kepulauan Riau.. The other information is, in 2015 Pertamina tried to introduce the Musicool to the retail store, when previously it was only for private parties. From the most update information, I still cannot find it. 

      Wednesday ( 1/3 ), we had a Sustainable Manufacturing class which started at 07.30 am. The class was conducted by Bu Maria Anityasari as usual. The prior task that must had been done before the class were : 

1. Develop a mapping between each SDGs with each mission, tujuan, sasaran, and program
2. Evaluate whether all SDGs have been deployed in Surabaya’s tujuan, sasaran, and program. If not, evaluate and analyze which SDGs have not been deployed and why.
3. 3. Evaluate which SDGs are more critical than others for Surabaya context. Explain the criticality criteria you use to conduct the evaluation.

     Actually, those are week two's study guide, but for the point two and three, we were assigned to accomplish it in a group consist of maximum four students. For the point one, in week two, we already finished it individually but Bu Maria asked me to improve it together with our group. 

     In the class, we discussed about the topic. Bu Maria highlighted when we do the task, do not just linked the point of visi, misi, tujuan, sasaran with the SDGs, without do the further analysis why they are related.. So in the class, students have to improve their task with deeper analysis and also the output.

    Mission :

( there are several missions, but I got only mission number two and seven to be reviewed )

2. Memberdayakan masyarakat dan menciptakan seluas-luasnya kesempatan berusaha

   

Graph 1 Percentage of Point SDG Related to the Mission Number 2

  While for mission No. 7 only relates to 3 SDGs, the following proportion of each SDGs role in this mission.

Graph 2 Percentage of Point SDG Related to the Mission Number 2

Opinion :

• Which become the critical mission (which become a concern and a priority in the execution) is the mission no 2 because if it seen from the statistical data, it is still not entirely satisfactory and mission No. 7 is more likely a supporting mission, even tought it also should not been overlooked, but still,  the main problems in Surabaya are  related to the mission no 2.
• In addition, the mission no 2 is more associated with the points on the SDGs. So, if the mission is achieved, then it will direct or indirectly will  contribute to the successful implementation of global SDGs.

Overall Opinion, Insight, and Conclusion

      

Many Parties either in Indonesia or in the World has Already Considering Environment in every Aspect of Life

     From the lecture, I have an insight that many organizations, government in the central or local level, have already aware about the importance of linking all of our daily life aspect with the environmental aspect, and furthermore, with the concept of sustainability. The effect of  increasing awareness of sustainability and environmental understanding is usually shown in the policies they made. For  the example is Surabaya. 

In Indonesia, People who Majoring in Environment or Sustainable Topic still Few

    

    Bu Maria stated in the class that people who have special study in  sustainability, sustainable manufacturing, environmental assessment, are still few especially in developing country like Indonesia. Every kind of field study has it own life cycle. If we draw it in a graph, the existence position of Sustainable Manufacturing in Indonesia can be seen below.

     From the graph, we can know that this field of study still have a long way to go in its development in Indonesia. It is even still has not reach its peak level yet. So, it still have many potentials in the future. 

Job Opportunity in Sustainable Area is High

     So, continuing  from point one and two,  as people/ organization/ company/ governor is more understand about relation between daily life aspect with sustainability and environmental aspect, so the demand or the need of people who can assess the company/organization/government about the environmental/sustainability  is also increasing. But, the current situation, as stated in point two, is still few. So, it will lead to availability of job opportunity in that area. It must have been a high demand of worker, right?

We as an Industrial Engineer have to Think in Systematic Way

    "It is a must that industrial engineering student and graduate can think, state everything in systematical way". That kind of sentence is always stated by every lecture in Industrial Engineering ITS. The higher the level of my study, the more I can relate to that sentence. Because, a good problem solver is the one who can think systematically. What the systematic means?  Systematic means that 

having, showing, or involving a system, method, or plan ( dictionary.com ). It is also applied in Sustainable Manufacturing subject. In this subject, all things are connected and form a dynamic system. So, the competitive advantage is on the one who can analyse the things and make it systematic.